1. Introduction

This privacy policy sets out how Value Rent A Car Ltd (“Value Rent A Car”) uses and protects any information that you give Value Rent A Car when you use this website, in accordance with The Data Protection (Bailiwick of Guernsey) Law, 2017 and the General Data Protection Regulation (EU) 2016/679.

Value Rent A Car is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Value Rent A Car may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25/05/2018.

2. What We Collect

When you use our website, we may collect the following information:

Whenever we store any of your personal information, we will always ask for your explicit consent and provide you with a link to this privacy policy.

3. Cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Cookies allow web applications to respond to you as an individual. They allow the web application to tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

Value Rent A Car uses a number of different cookies on this site including core, functional cookies that are required for the correct operation of the site and tracking cookies that help us to monitor and improve the site for its users.

These are the types of tracking cookies Value Rent A Car uses and the purpose they serve:

 

Cookie Name

Validity

Source

Type

Use

Information Collected

_utma

2 years

Google Analytics

First-Party Cookie

Used to distinguish users

No personal information. Browsing statistics.

_utmb

30 minutes

Google Analytics

First-Party Cookie

Used to identify a new session

No personal information. Identifies the beginning of a visit.

_utmc

End of browser session

Google Analytics

First- Party Session Cookie

Used to identify the end of a browser session

No personal information. Identifies the end of a visit.

_utmz

6 months

Google Analytics

First-Party Cookie

Used to indicate the user’s traffic source.

No personal information. This tells us what referred you to our site e.g. Google Search, email campaign

_utmv

2 years

Google Analytics

First-Party Cookie

Used to collect custom variable data.

No personal information. When our site is set to collect custom variable data at a visitor level.


We do not store any third party advertising cookies.

If you are not comfortable with us storing cookies, there are a couple of options that you can take when using our site:

4. What We Do With The Information We Gather

We require this information primarily to fulfil any hire car reservations that make, but we also use it to understand your needs and provide you with a better service, and in particular for the following reasons:

5. Data Retention

We will store your personal data on record and process it in accordance with this privacy policy until you either withdraw consent or because there is no legitimate reason for us to retain this data.

6. Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

7. Links To Other Websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website.

Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement.

You should exercise caution and look at the privacy statement applicable to the website in question.

8. Controlling Your Personal Information

You may choose to restrict the collection or use of your personal information in the following ways:

Whenever you are asked to fill in a form on the website, you will need to check a box giving your consent for us to store and process your data
If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by emailing us at admin@valuerentacar.co.uk

We will not sell, distribute or lease your personal information to third parties unless we have your explicit permission or are required by law to do so.

We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

Under the The Data Protection (Bailiwick of Guernsey) Law, 2017 and the General Data Protection Regulation (EU) 2016/679 you may request details of personal information which we hold about you or request that we update the details that we hold about you.

In order to action such a request, please email admin@valuerentacar.co.uk.
If you believe that any information we are holding on you is incorrect or incomplete, or if you wish for us to delete that information please email us as soon as possible, at the above email address. We will promptly action any requests to our best ability.